Quite often, the availability of certain equipment in the guest’s accommodation rooms сould become the reason whether or not a guest books this room. And also, how he will make his reservation – directly, through the object’s Internet resources or through sales channels. Accommodation facilities consider it necessary to work closely on the description of what the room offers, paying attention to what is worth to indicate, and what is better not to write about.
Based on the fact that room furnishings can be a major factor in a guest’s booking decision, you need to make a thorough list of the suite’s amenities. Please, check the information, so you don’t forget to mention anything. This is as important as the description of the accommodation itself, the correctness and completeness of which influence the choice of a potential guest.
Checking such information is important. The difference in descriptions on the website of the accommodation object and on the OTA channels can provoke many conflicts that will have a bad impact on the future reputation of your object. In addition, psychologically, a person tends to choose those numbers that have complete and clear lists of their equipment, so you should synchronize the information on the main site with the information on all sales channels.
When the equipment of rooms is specified as meaningfully as possible, it eliminates a lot of unnecessary questions from guests, freeing up employees’time for answers and searching for information. It allows your staff to do their main responsibilities. In addition, having a choice of beds, positively influences the visitors of the site and gives them the impression of the most independent choice of option for their travel arrangements.
Do not include “unnecessary information” in a such list, so as not to make the description too long. In particular, do not specify the same type of information in different room categories. It will help you to not overload the card number and not confuse guests in their choice.
Property management systems can help you with this. Especially, the booking module from OtelMS, allows you to customize the equipment of rooms, helping guests to immediately deal with this issue and make direct reservations without leaving the site of the object.
If your facility offers rooms with en-suite bathrooms, you should also specify what the restrooms are equipped with. As a rule, a standard set of bathroom equipment includes: – liquid soap or its variant “in pieces”; – disposable bags or containers of shampoo, shower gel, etc; – disposable containers of cream, particularly for hands; – a disposable set of toothpaste and toothbrush; – a set of clean towels. You should understand how important it is to spend time describing the equipment of your rooms. This will determine how quickly a guest will be interested in your accommodation and make a direct booking.
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